Solutions

By leveraging proprietary Models and the inherent value of data and market insights, Precision develops fact-based analytical Models to enable our Partners to achieve incremental growth and profitability.

Some examples of Precision Models include, but are not limited to, the following:

  • Category Management
  • Marketing and Sales Deployment
  • Market Sizing and Market Research
  • Price Optimization
  • Logistics and Supply Chain Efficiency
  • Operating Performance
  • Customer Segmentation
  • Sales Targets for Penetration, Acquisition, and Retention
  • Mergers, Acquisition and Cleanrooms
  • Customized Web Portals
  • Other Customized Models and Services
  • Benchmarking and Best Practices
  • Sales and Operations Planning (S&OP)

Tools

Precision utilizes both traditional and innovative tools to deliver actionable, quantitative Models and associated insight and recommendations. Precision also leverages a variety of market data sources and statistical tools to build proprietary algorithms and customized web tool applications.

Because confidentiality and trust are critical to the success of Precision and our partners, Precision employs the latest in data security and encryption tools. For additional information on Precision’s data security tolls and protocol, please contact us today.

Applications & Benefits

Precision develops marketing, sales-decision support and market insight Models that identify opportunity for sales growth and margin improvement.
Applications of Precision Models include:

CATEGORY MANAGEMENT MODELS

  • Collaborate with key industry partners to achieve mutual goals
  • Increase category performance via fact-based decisions – sales growth, margin improvement and return on invested capital
  • Collaborate with key industry partners
  • Apply proprietary Models and over 300 customizable Model Outputs
  • Leverage Precision’s confidentiality role as a 3rd party firewall to exchange data and ideas for the benefit of all parties

MARKETING AND SALES OPTIMIZATION MODELS

  • Identify opportunities for
    –   Customer penetration & acquisition
    –   Customer retention and churn reduction
    –   Margin improvement
    –   Product mix and merchandising improvement
  • Determine market basket of goods to optimize product portfolio
  • Run cross-category correlations to identify product adjacencies and associated actions
  • Measure payback of marketing programs and investments
  • Increase statistical likelihood of success and reduce risk
  • Optimize product or service offerings by customer segment, based on objectives
  • Provide facts to allocate sales and marketing resources
    –   Improve closing rates
    –   Compress sales cycles
    –   Deploy resources optimally

MARKET MODELS & MARKET RESEARCH

  • Leverage 100+ global data sources for fact-based market insights
  • Quantify and provide insights on
    –   Market share
    –   Market growth and trends over time
    –  Financial Performance Benchmarks
    –   End-user segments and verticals
    –   Distribution and wholesale channels
    –   Regional and other geographical breakdowns
    –   e-Commerce
    –   Category mix and role of private label and converters
    –   Brand quality tiers

PRICE OPTIMIZATION MODELS

  • Increase margins and sales by optimizing price points
  • Segment customers based on industry, buying behaviors, and other variables
  • Identify role of each product in the market basket of goods – Destination, routine, convenience or occasional
  • Destination, routine, convenience or occasional
  • Determine customer segment and category role combinations for price changes
  • Quantity and reduce risk of churn via Chi-squared statistics

LOGISTICS AND SUPPLY CHAIN OPTIMIZATION

  • Calculate cost-to-serve by channel and segment
  • Optimize routes and service models
  • Determine order minimums minimums based on balance of operations and customer service goals
  • Leverage wholesale platforms
  • Deploy assets optimally

CUSTOMER SEGMENTATION MODELS

  • Identify unique customer segments to support targeted sales and marketing programs
  • Increase marketing response rates
  • Maximize sales closing rates
  • Optimize new customer acquisition by identifying attributes of best customers
    –   Demographic, behavioral or product mix variables

MERGER AND ACQUISITION MODELS

  • Establish confidential 3rd party firewall
  • Maintain data room and clean room
  • Map products and customers
  • Calculate synergies
  • Optimize sales territories
  • Plan integration
  • Customize process for specific business rules of partner(s)

OPERATING PERFORMANCE MODELS

  • Apply cost accounting to isolate bottlenecks and improve productivity
  • Customize rates of operation (productivity) by function
  • Measure implementation of improved productivity vs goals

BENCHMARKING AND BEST PRACTICES MODELS

  • Supplier and distributor best practices sharing
  • Industry benchmarks:
    –  Financial performance
    –  Resource and sales deployment
    –  Marketing investments
    –  Churn rates
    –  Operations metrics

CUSTOMIZED MODELS AND SERVICES

  • Develop and provide solutions to key strategic partners
  • Customize solutions for marketing, sales and supply chain
  • Build Models to help partners achieve their goals

For information on actual Model results or potential applications and customization, please contact Precision.